The move is aimed at driving healthy financial habits with an innovative wealth and savings app

Marygold & Co., Britain’s most emotionally intelligent money management app for individuals and small businesses, has partnered with Griffin, the UK’s leading bank for fintechs. This partnership enables Marygold & Co. to embed savings accounts in its app, which will provide a range of personalised wealth-building tools to users in the UK when it launches later this year. 

Dedicated to the mission of radically simplifying finances, Marygold & Co. has built an intuitive wealth and savings app for individuals and small businesses, leveraging behavioural insights to drive healthy financial habits, better money management and a tailored customer experience. The app launches a host of innovative features, including customisable reminders, automated savings nudges, special savings pools, hidden “piggy bank” options and secure me-to-me transfer technology, while offering users competitive interest on funds held. Catering to a wide range of demographics, the Marygold & Co. app also introduces safety features to help with financial oversight for the elderly and vulnerable. Small businesses will also have access to competitive interest rates on their working capital and cash, helping them to maximise returns on idle funds and better manage their finances.

Regarding the partnership, David Jarvis, co-founder and chief executive officer of Griffin said: “Our work with Marygold & Co. is a classic example of how Griffin works with fintechs in bringing best-in-class products to market. Marygold & Co.’s vision to provide secure, dependable and intuitive wealth-building tools aligns perfectly with this and we’re excited to support their growth journey.”

Matthew Parden, chief executive officer of Marygold & Co. UK, added: “Our partnership with Griffin marks a significant milestone in our mission to revolutionise personal finance management in the UK. By leveraging Griffin’s robust banking infrastructure, we can offer our users a seamless, secure, and innovative experience that radically simplifies the process of money management.

“Our app is designed to nurture healthy financial habits through personalised tools and insights, catering to diverse needs from young savers to small businesses. With Griffin’s support, we’re not just launching an app; we’re empowering individuals and businesses to take control of their financial future in an increasingly complex economic landscape.”

The move comes not long after Griffin partnered with Income Group.

Images: Marygold & Co. UK, Griffin

Robert Welbourn
Robert Welbourn is an experienced financial writer. He has worked for a number of high street banks and trading platforms. He's also a published author and freelance writer and editor.