Fintel Connect to host webinar on acquisition marketing strategy

The webinar is part of the launch of their CPA Benchmarking Guide

Fintel Connect, the leading affiliate marketing solution specialised for fintech and banking, are hosting a live webinar to answer some of the toughest questions for marketers in financial services and provide the tools to navigate these challenges confidently.

In the session, they’ll cover:

– What’s actually driving CPA across different financial products?

– Which strategies are helping top brands cut acquisition costs, and what’s working in 2025?

– How to measure success and spot the key pain points in your CPA strategy.

You can sign up to the webinar here.

The webinar is part of the launch for Fintel Connect’s latest industry resource, the 2025 Cost-Per-Acquisition Benchmarking Guide for Financial Services.

With ever-changing market conditions in fintech and banking, this report reviews key factors influencing acquisition costs for financial brands across North America and offers actionable insights to optimise budgets and growth planning.

“Understanding your acquisition costs is the foundation of any successful marketing strategy, especially in financial services where margins and efficiency matter,” says Fintel Connect chief executive officer Nicky Senyard. “This guide is designed to equip financial marketers with the insights they need to make informed decisions, optimise their CPA, and ensure their marketing dollars are driving sustainable growth. At Fintel Connect, we believe in data-driven decision-making, and the power of partnerships to help brands scale more efficiently.”

Key highlights of the CPA Benchmarking Guide:

• Learn top factors driving acquisition costs in fintech and banking
• Understand current CPA trends and how to navigate them
• Access CPA benchmarks and considerations to optimise performance
• Learn what’s in store for 2025 – pressures and considerations

You can access the full report here.

Image: Fintel Connect

Robert Welbourn Robert Welbourn is an experienced financial writer. He has worked for a number of high street banks and trading platforms. He's also a published author and freelance writer and editor.