Vueling is expanding its digital products, like the new solution with Cover Genius’ insurance platform, XCover

Cover Genius, a New York-headquartered insurtech, has joined up with Vueling to offer its embedded protection to Spain’s low-cost airline customers.  

The partnership should help Vueling, founded in 2004, to scale across countries and cater to the changing needs of travellers.  

In the Spanish travel and tourism market, 91% of total revenue is expected to come from online sales by 2028. As such, Vueling is expanding its digital products, like the new solution with Cover Genius’ insurance platform, XCover.  

Peter Smith, vice president of strategic partnerships at Cover Genius, said: “Today’s modern traveller is digital-first and wants convenient, tailored protection delivered in the right place, at the right time and at the right price.   

“Our AI and NLP technology helps customise the online experience for travellers in real-time, allowing our partners to adapt their offerings accordingly.  

“By working directly with Vueling, we can create solutions that are specific to their customer needs and focus on scaling them at the same pace as their expansion journey.” 

Cover Genius works with other travel companies, such as Ryanair, Skyscanner, Uber and Luxury Escapes. It also protects customers in the retail, property and fintech sectors.

Tanner Huysman, Director at Vueling said: “Vueling remains committed to serving our customers with options to customise their trip how they see fit in order to get the best value.  

“We’ve partnered with Cover Genius to give our clients the option to protect from the unexpected.”  

Vueling, part of the International Airlines Group, flies to 89 destinations in 27 countries in Europe, North Africa and the Middle East.  

Image: © peshkova via Canva

Josh Poyser
Josh Poyser is an editor at FinTech Intel. He has written about fintech for several years and appeared at FinTech Connect 2023 on the 'Unlocking Success: The Art of Fintech PR' panel.