About Started PR
Started PR is a communications partner for world-changing fintech brands and entrepreneurs. Founded by Kimberley Waldron, the agency supports fast-paced fintechs through major business milestones. This includes fundraising, launches, licensing and international expansion. With a world-class advisory board and relationships spanning the Department for Business and Trade, Fintech Circle and the Fintech Power50, Started PR is a strategic growth partner, shaping tomorrow's financial world.
Your Exclusive Member Benefit
Growth-stage fintech companies often invest in PR at the wrong time, with the wrong message, or for the wrong audience. The result is activity without impact.
This exclusive consultancy-led experience, delivered in partnership with Started PR, is designed to change that.
Through a short, guided diagnostic, you’ll answer a series of focused questions around your business stage, commercial priorities, visibility and current challenges. From this, you’ll receive a clear outcome identifying your “next PR move” and what it should be doing for your business right now.
This isn’t generic advice. It’s a structured, strategic view of where communications can create the most value at your current stage of growth.
Depending on your results, your focus could include:
• Building credibility and trust in the market
• Sharpening your narrative and positioning
• Increasing visibility with the right audience
• Preparing for fundraising conversations
• Translating your proposition for enterprise buyers
• Creating momentum from existing activity
Each outcome is designed to reflect real-world fintech growth challenges, giving you immediate clarity on where to focus and why it matters.
What You’ll Get
- A personalised PR priority tailored to your business stage and goals
- Clear, actionable insight into what to focus on next
- A strategic explanation of how PR should support your commercial growth
- The option to explore your result further with a senior PR specialist
Why This Matters
PR should not be a cost centre or a vanity exercise. When aligned correctly, it becomes a growth lever across fundraising, customer acquisition and market positioning.
This diagnostic gives you clarity before you invest, ensuring your next move is the right one.