By: 2 April 2024

Convenient PIX payments via Unlimit will enable Xiaomi-owned GetApps to serve millions of potential customers in the South American region

Unlimit, a leading global payments company, announced on 26th March it has partnered with Xiaomi, one of the world’s leading consumer electronics and smart manufacturing companies. The partnership will strengthen the expansion of Xiaomi’s GetApps, the app distribution platform for international markets in Brazil. By providing PIX, Unlimit will greatly simplify the payment process for GetApps’ local customers, and support GetApps’ development goals in the region. 

Unlimit’s proprietary payments infrastructure and portfolio of over 1,000 integrated payment methods, made the company a great fit for GetApps ambitious LatAm expansion plans. The platform will now accept PIX, one of Brazil’s most popular payment methods, expanding its reach to millions of potential customers. 

GetApps, owned by the International Internet Business Department of Xiaomi, is Xiaomi’s official app store for its international market, which operates in over 90 markets and connects developers with millions of users in the most lucrative regions. Unlimit is a global, award-winning all-in-one fintech offering advanced payment capabilities to businesses worldwide, with 16 offices across four continents. Their mission is to eliminate financial borders and help businesses grow globally. 

Unlimit will continue to support GetApps with additional payment capabilities, enabling them to further solidify their foothold in the Latin American market. 

Irene Skrynova, chief customer officer at Unlimit said: “We are honoured to be a part of this exciting journey together with Xiaomi’s GetApps and to support them on this strategically important next step focused on strengthening its presence in LATAM. 

“For more than 15 years our main focus has always been the provision of world-class payment solutions, that seamlessly support our customers in their local and cross-border expansions, guaranteeing a truly ‘borderless’ approach to payments. We are certain that our partnership will help to further unveil GetApps’ potential in the region, by delivering a stable, smooth and diverse payment experience to the end users.”

Images: Unlimit, Xiaomi

Robert Welbourn
Robert Welbourn is an experienced financial writer. He has worked for a number of high street banks and trading platforms. He's also a published author and freelance writer and editor.