By: 17 August 2022

The San Francisco-headquartered firm aims to enhance and grow its wealth offering of discovery and remote collaboration solutions

SigFig hires chief product officer and director of digital wealth products

Financial services software firm SigFig has appointed Amanda LaFerriere as its chief product officer and Clifford Schoeman to the role of director of digital wealth products.

The San Francisco-headquartered firm, which develops products for banks and wealth management firms, is aiming to enhance and grow its wealth offering of discovery and remote collaboration solutions.

Mike Sha, chief executive officer and co-founder of SigFig, said: “We believe that innovation happens when we bring people together from different disciplines, and I am confident that Amanda and Cliff’s depth and breadth of experience in product design, development and execution will add tremendous value to our financial institution clients.”

Before joining SigFig, LaFerriere spent the last four years as head of product at C2FO, where she was responsible for driving the product vision, strategy and roadmap.

SigFig highlighted her “innovative thinking and fintech product-savvy”, which were recognised when she won the 2022 Corporate Woman of Achievement Award from the National Association of Women Business Owners in Chicago, as key reasons for her appointment.

Schoeman has spent the last decade building leading digital wealth solutions implemented by multi-billion-dollar firms.

Most recently, as head of intelliflo advisers, he managed product, strategy, and operational functions providing wealth technology, trading, and investment management solutions to advisers.

He also played an integral role in the development and growth of Jemstep, a startup acquired by Invesco.

Image: SigFig