London-headquartered Tide has written to customers who use its business e-money accounts to reassure them during the coronavirus pandemic (Covid-19) and bust speculation, misinformation and myths.
In an open letter to customers, chief executive officer Oliver Prill said Tide is talking to experts so that it can post reliable and accurate information for them during the crisis.
Updates and guidance published so far are geared toward small business owners, contractors, freelancers and sole-traders who have a Tide business account, offering insight into spotting scams, the delay to implementation of IR35 and the recent UK budget.
Tide is also keeping tabs on UK government aid, grants and loans, and plans to outline how its customers can access this help.
Prill wrote: “We’re grateful for your trust in Tide. This motivates me and all the Tideans every day. Please be assured that we’ll do our best to support you and your business during this crisis.”
Tide is urging its customers to share ideas via email@example.com on how the fintech and users can support one another during the coronavirus pandemic.
The fintech is also operating a dedicated mailing list for customers to stay abreast of updates.